Welcome, Lykkers, to Seoul, South Korea—a city where ancient history gracefully blends with cutting-edge modernity.


In the heart of this vibrant metropolis lies a visual wonder, the Lotte World Tower, which soars above the city like a shining spear reaching towards the sky.


Whether you're visiting for business, leisure, or a deeper cultural experience, Seoul has something unique to offer every traveler.


Lotte World Tower: An Architectural Marvel


Standing at 555 meters with 123 floors, the Lotte World Tower is the fifth-tallest building in the world. The tower is home to a wide range of activities and services, including luxury hotels, a shopping mall, and even an observation deck offering breathtaking views of the Han River and the city’s sprawling urban landscape. Lykkers can marvel at this extraordinary feat of engineering and enjoy panoramic views from the Seoul Sky Observatory located on the 117th to 123rd floors.


Ticket Information:


For a visit to the Seoul Sky Observatory, ticket prices range from 27,000 KRW (about USD 20) for adults to 24,000 KRW (USD 18) for children and seniors. It's open from 10 a.m. to 10 p.m. daily, giving visitors ample time to witness both day and nighttime cityscapes.


a SEOUL TRAVEL GUIDE 🇰🇷 Where to GO & What to EAT 서울

Video by Paddy Doyle


Best Times to Visit


Seoul has distinct seasons, each offering a unique charm. Spring (March-May) is particularly beautiful, with cherry blossoms adding a touch of pastel pink to the cityscape. Summer (June-August) brings lively festivals, though the heat and humidity may be intense. Autumn (September-November) offers cooler temperatures and the stunning sight of golden foliage, making it an ideal time for exploration. Winter (December-February) can be quite cold, but the festive atmosphere during the holiday season and the potential for snow create a magical ambiance around the city.


Getting to the Lotte World Tower


Seoul's public transportation system is incredibly efficient and reaching the Lotte World Tower is easy. The tower is located in Songpa District, and the nearest subway station is Jamsil Station, served by lines 2 and 8. A subway ride from the city center will take approximately 30 minutes and costs about 1,350 KRW (less than USD 1.20) with a T-money card. Taxis are also widely available, and the fare from central Seoul to the tower averages between 15,000-20,000 KRW, depending on traffic.



Exploring Nearby: The Han River and Beyond


The area around the Lotte World Tower is filled with activities that cater to both tourists and locals. The Han River, which stretches across Seoul, offers scenic walking paths, river cruises, and bike rentals. Spend a sunny afternoon cycling along the riverside or enjoying a relaxing boat tour as you take in views of the city from the water.


Not far from the tower is Lotte World Adventure, one of the world’s largest indoor amusement parks. It's a great destination for families, as well as any Lykkers who crave a bit of excitement. The park is open daily from 9 a.m. to 11 p.m., and tickets range from 57,000 KRW (USD 43) for adults to 46,000 KRW (USD 35) for children.


Cultural Experiences in Seoul


While modern Seoul dazzles with its skyscrapers and neon lights, the city is equally rich in traditional culture. A visit to Gyeongbokgung Palace or Bukchon Hanok Village will provide a glimpse into Korea's history, with stunning examples of traditional architecture. Lotte World Tower may represent Seoul’s futuristic aspirations, but nearby landmarks like these offer insight into Korea’s storied past.


If you're a history enthusiast, visiting these sites can deepen your understanding of Korea’s rich culture and history. Admission to Gyeongbokgung Palace is 3,000 KRW (about USD 2.30), and visitors can watch the Royal Guard changing ceremony held at 10 a.m. and 2 p.m. daily, adding an immersive historical experience to your itinerary.



Practical Tips for Lykkers


Currency: The South Korean Won (KRW) is the official currency. Most major credit cards are accepted, but it’s always a good idea to carry cash for smaller vendors.


Language: While Korean is the official language, English is widely understood in major tourist areas, particularly in places like Lotte World Tower.


Wi-Fi: Free Wi-Fi is available throughout most of Seoul, including the Lotte World Tower, making it easy for Lykkers to stay connected and share their experiences instantly.


Dress Comfortably: The Lotte World Tower’s observation deck and nearby attractions require some walking. Wear comfortable shoes and light layers, especially if you’re visiting in spring or autumn.


Conclusion


Seoul is a city that offers a harmonious mix of the ancient and the modern. The Lotte World Tower stands as a symbol of the city’s forward-thinking spirit, while the rich cultural experiences surrounding it remind visitors of the long, fascinating history that shaped Korea. Lykkers planning a visit to Seoul will find endless opportunities to explore, from breathtaking views to deep cultural encounters.